Culpepper Sales Compensation Survey Culpepper Sales Compensation Survey
Compensation Survey
Market data to benchmark and design competitive and effective sales compensation plans.

Wide Range of Sales Jobs

The Culpepper Sales Compensation Survey provides market data that companies need to benchmark and design competitive and effective sales compensation plans. It includes over 100 job families covering sales executives, sales management, sales operations & administration, and sales reps.

Sales Executives

Sales Executives
  • Top Sales Executive
  • Product Market/Segment/Channel Sales Executive New
  • Sales Operations Executive
  • Sales Support Executive
  • Contracts Executive
Commercialization Executive
  • Commercialization Executive
Fund Development Executive
  • Fund Development Executive New

Sales Operations & Support Job Families

Select sales operations and support job families include:

Sales Operations & Administration
  • Sales Administration
  • Sales Operations
  • Order Processors
  • Sales Training
Bid Administration & Proposal
  • Bid / Request for Proposal
  • Proposal Analysis
  • Quote Coordinators New
Contract Operations & Negotiation
  • Contract Operations
  • Contract Negotiation
Client Relations
  • Relationship Management
Lead Generation
  • Lead Generation
Sales Analysis
  • Sales Analysis
  • Sales Commission Analysis
Sales Engineering
  • Sales Engineering Management
  • Pre-Sales Engineering
  • Post-Sales Engineering
  • Pre- and Post-Sales Sales Engineering

Sales Job Families by Type of Product/Service Sold

Jobs for sales management and sales reps are categorized by type of product and service sold.

Technology Products/Services Sales
  • Digital Advertising Sales
  • Digital Media / Entertainment / Online Content Sales
  • Hardware & Electronics Sales
  • Information Technology Services Sale
  • Network & Internet Services Sales
  • Software Sales
Life Sciences & Medical Products/Services Sales
  • Bio / Pharma Sales
  • Contract Research & Clinical Lab Services Sales
  • Medical Devices: Implantable Sales
  • Medical & Scientific Equipment Sales
  • Medical Supplies & Products Sales
Other Types of Products & Services Sales

Sales Jobs by Role & Type of Seller

Within each type of product & service sold, specific jobs are available for a variety of different types of sales roles and levels.

Sales Management
  • Sales & Marketing Management
  • Sales & Professional Services Management
  • Field & Insides Sales Management
  • Field Sales Management
  • Inside Sales Management
  • Product Specialist Sales Management
  • Specialty Sales Management
  • Strategic Account Sales Management
Sales Reps
  • Field Sales Reps
  • Inside Sales Reps
  • Product Specialist Sales Reps
  • Specialty Sales Reps
  • Strategic Account Sales Reps

Job Classifications and Levels

Job families in the Culpepper Sales Compensation Survey include a wide range of levels, from entry level individual contributors to top executives, allowing you to accurately match more of your jobs.

Request Complete List of Job Families, Job Descriptions, and Level-Cutter Guides >
Compensation Market Data Compensation Market Data
Compensation Market Data
from Participating Companies

The Culpepper Sales Compensation Survey includes current market data from participating companies of all sizes, ranging from small private firms to multi-national corporations.

Request List of Participating Companies >
Access Current Compensation Market Data Throughout the Year
We collect and report updated compensation data year-round, allowing you to base your decisions on always-current data.

We provide comprehensive data covering base salaries, salary structures, short-term cash incentives, cash allowances, total cash compensation, equity compensation & long-term incentives, total direct compensation, hourly pay rates, and more.

We provide powerful and easy-to-use online reporting tools, allowing you to customize compensation outputs relevant to your organization. You can request an unlimited number of customizable compensation reports at no extra fee. Customization options include preferences for compensation outputs, you-to-market comparisons, data cuts, benchmark peer groups, statistical metrics, and more.
Sales-Specific Data Cuts and Breakouts

Our customizable online reports allow you to drill down within specific sales jobs and job functions to view compensation data by several different sales-specific characteristics.

Primary Sales Channel and/or Type of Customer
  • Direct Sales Channel
    • Business
    • Consumer
    • Government
    • Hospital
    • Physician
  • Indirect Sales Channel
    • Distributor/Wholesaler
    • Managed Care
    • OEM
    • Retail
    • VAR / VAD
Primary Type of Sales Account
  • New Accounts
  • Existing/Renewing Accounts
Primary Type of Inside Sales Activity
  • Inbound Sales Activities
  • Outbound Sales Activities
Geographic Sales Scope
  • Worldwide
  • Multi-Country
  • Single Country
  • Region within Country
Short-Term Cash Incentives (STIs)
  • Targeted Sales Incentives/Commissions (Current Year)
  • Actual Short-Term Cash Incentives (Prior Year)
Cash Allowances
  • Cash Allowances: Car
  • Cash Allowances: Housing
  • Cash Allowances: Other
Annual Sales Quota / Target
  • Annual Sales Quota
  • Cash Compensation as % of Annual Sales Quota
We report worldwide compensation data to meet your local, national, and international needs.

We provide compensation data for specific geographic locations, allowing you to more accurately price your jobs.
Participation Requirements

To ensure that we are reporting current and comprehensive compensation data, participation is required for all Culpepper Compensation Surveys.

All subscribers must submit current compensation data for all employees matching jobs covered in each survey and location included in a survey license.

We fully recognize the sensitivity of survey participant & client data and hold individual company and incumbent-level data in strictest confidence. Data submitted to Culpepper is not disclosed to or resold by third parties. Survey data is only published in aggregate form and is never displayed or released by Culpepper in such a way that a participant's pay levels, practices, or personally identifiable information (PII) could be determined.

Learn more about Participation Requirements >

Five Benefits of Participating in Culpepper Compensation Surveys >
Survey Methodology

We collect compensation data directly from HR professionals in participating organizations, and our analysts carefully verify all data before entry into our database. You can use our data with confidence in both the source and survey methodology.

Designed for Business Use by Employers
Do not collect data from consumers or data self-reported by employees.

Source of Data
We collect compensation data directly from HR professionals in participating organizations.

Data Integrity
All survey data is carefully reviewed by Culpepper compensation analysts.

Survey Cycle
Data is collected, updated, and audited throughout the year.

Legal Compliance
Adhere to privacy laws and antitrust safe harbor guidelines.

Learn more about our Survey Methodology >
Survey License Order Form
Culpepper Sales
Compensation Survey
Subscription License
1 Year $2,225  USD Order Form
Subscribe today and leverage a modest investment in Culpepper Compensation Surveys to strategically manage your company's largest expense: Compensation.
Online Subscription License Includes:

All Sales Jobs
Access compensation reports for all Sales (SA) jobs and Sales Executive (EX) positions with reportable data.

Global Data
Access compensation reports for all countries with reportable data that are included in your survey license and data submission.

Access to Current Data Throughout the Year
We collect and report updated compensation data year-round, allowing you to base your compensation decisions on always-current data. At the beginning of each month, we publish new datasets with current data for our online reports. You have the option to use the latest dataset or continue working with an existing dataset.

Unlimited Number of Customizable Reports
You can request an unlimited number of customizable compensation reports at no additional fee.

Unlimited Number of Employee User Licenses
You can authorize online access to an unlimited number of internal employee users and up to two external non-employee HR consultants advising your company on your compensation plans and practices.

Dedicated Compensation Analyst
We provide the support and service of a dedicated Culpepper Compensation Analyst. From assisting you with your survey data submission to using our compensation reports, your Culpepper Analyst will help you get the most out of our compensation surveys.