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Enhance Your Total Rewards Plan with Non-Cash Awards

Cash is king for most compensation plans. However, many organizations use non-cash awards, incentives, and recognition programs to supplement cash compensation and improve their total rewards programs.

Results from a 2008 Culpepper Pay Practices and Benefits Survey highlight a variety of different non-cash awards used by technology and life science companies to recognize and reward employees for service, achievements, and performance. 

Types of Non-Cash Awards and Recognition Programs
Table 1 shows different types of non-cash awards and recognition programs utilized by companies. Gift cards and certificates are the most popular, with 38 percent of companies providing their employees with this type of award. Note: Equity awards were not covered by this survey.

In general, large companies are more likely to use non-cash awards and recognition programs than small companies.

Table 1: Non-Cash Awards and Recognition Programs

Non-Cash Award and Recognition

All
Companies

Percent of Companies by Size
(# of Employees)

Up to 100

101 to 1,000

Over 1,000

Gift Cards / Certificates

38%

24%

43%

42%

Merchandise

19%

4%

14%

38%

Dinner

18%

6%

20%

25%

Special Trip

18%

14%

18%

23%

Trophy / Plaque

18%

13%

16%

25%

Top Performer Listing

12%

4%

12%

19%

Honorary Sales Club

7%

4%

2%

15%

Special Parking Spot

2%

0%

4%

2%

Events and Achievements Recognized and Rewarded
Companies typically recognize and reward employees with non-cash awards for long-term service, on-the-spot awards, and significant achievements (Table 2).

Table 2: Events and Achievements for Non-Cash Awards and Recognition

Reason for Non-Cash Award and Recognition

All
Companies

Percent of Companies by Size
(# of Employees)

Up to 100

101 to 1,000

Over 1,000

Long-Term Service

62%

48%

58%

77%

On-the-Spot Award

61%

48%

63%

68%

Significant Achievements

61%

52%

67%

58%

High Performance

51%

39%

56%

52%

Project Completion

41%

17%

44%

55%

Retirement

19%

13%

14%

29%


Budget for Non-Cash Awards and Recognition Programs
Most organizations allocate less than one percent of their total compensation budget for non-cash awards and recognition programs (Figure 1).  

Tax Gross-Ups for Non-Cash Awards
Tax gross-ups enable employees to enjoy the benefits of a non-cash award without having to pay taxes on the value of the award. Thirty-seven percent of organizations provide employees an additional cash payment to cover the tax liability of their non-cash awards (Table 3).  

Table 3: Tax Gross-ups for Non-Cash Awards

 

Percent of Companies

All Companies

37%

Company Size

 

Up to 100 Employees

25%

101  to 1,000 Employees

39%

Over 1,000 Employees

42%

Industry Sector

 

Life Sciences

39%

Technology

29%


Differences Between Types of Employees
The use of non-cash awards and recognition programs varies significantly between sales employees and other types of employees. 

In addition to the data tables and figure above, we provide a more comprehensive report with additional data tables showing non-cash awards and recognition programs for the following groups of sales and non-sales employees: 

Sales Employees

  • Executives

  • Directors

  • Managers

  • Representatives

  • Support

Non-Sales Employees

  • Executives

  • Directors

  • Managers

  • Professionals

  • Hourly and Non-Exempt

The comprehensive version of this report with the additional data tables is available to:

Availability of Comprehensive Report as Downloadable PDF

  • Free to Participants in 2008 Non-Cash Awards and Recognition Programs Survey

  • Free to subscribers of Culpepper Benefits Survey Package
    (includes Culpepper Library and Small Company Plus subscribers)

  • $295 for non-participants and non-subscribers (Order Form)


 

Data Source: Culpepper Pay Practices and Benefits Survey of 121 organizations.
Survey Dates: January – March 2008

Breakdown by Sector:
Technology 62%, Life Science 21%, Healthcare Services 2%, Other 14%

Breakdown by Company Size:
Up to 100 Employees 28%, 101 to 1,000 Employees 43%, Over 1,000 Employees: 29%

Breakdown by Country:
United States 89%, Canada 7%, Other 4%

 

Copying. If you decide to copy portions of this article into your own publication or transmission, please cite your source by including the following: "Source: Culpepper Pay Practices and Benefits Surveys, March 2008, www.culpepper.com"

 
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